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‘Creativity loves company’ – 25 quotes of the month on creativity, innovation and technology >

- by Madanmohan Rao [August 01, 2023]

WordSparks (‘words that spark change’) is a monthly feature from MXR.world, featuring quotes from media around the world on creativity, innovation and technology. Share these gems and insights from July 2023 with your colleagues and networks, and stay tuned here for our next edition!









Sometimes deciding a work is finished is more about surrender than victory.

Rick Rubin, author, ‘The Creative Act’

The core of humanity is having beauty and imperfection together.

Deepti Velury, Tag

Your creativity will outlast you and that is a powerful reason to brave the discomfort and fear that are only temporary.

Cliff Goldmacher

It may not be easy, but by doubling down on creative insight, inclusion and impact — together, we can unlock the full potential of creative excellence.

P&G

Sometimes deciding a work is finished is more about surrender than victory.

The core of humanity is having beauty and imperfection together.

Your creativity will outlast you and that is a powerful reason to brave the discomfort and fear that are only temporary.

It may not be easy, but by doubling down on creative insight, inclusion and impact — together, we can unlock the full potential of creative excellence.

The creative window is getting squeezed, which is requiring a new kind of creative talent.

Artists have always pushed the boundaries of technology to see where it can go.

AR is a powerful artistic medium for storytelling because it is immersive and multisensory.

By returning our values and meanings back to us for further reflection, machines can help us see ourselves as embodied beings who exist in a sociocultural context.

Any type of brainstorming you’re doing, it’s good to look at this [generative AI] technology.

The first place we really start with using AI is more on volume tasks than creative tasks, because that’s where it’s going to make the biggest difference to us.

We may need more sophisticated assessment tools that can differentiate between human and AI-generated ideas.

All actors and performers deserve contract language that protects them from having their identity and talent exploited without consent and pay.

AI will not necessarily come up with our best ideas for us. But it will greatly reduce the cost—in time, money, and effort—of generating new ideas by instantaneously revealing untold options.

The real unlock comes when you leverage the power of these open APIs combined with your own data or IP.

AI, combined with the essential contribution of trusted journalists and creatives, could open a new frontier in the dialogue between media and their audiences.

Embracing AI in our learning and development initiatives is crucial for building organizational resilience.

Creativity may be a uniquely human trait – but just as AI can improve the efficiency of other systems and processes, so too can it optimize the creative process.

AI language model prompting is revolutionizing the creative process. It offers a fresh perspective, speeds up content creation, and helps overcome creative blocks.

The new cutting-edge possibilities of generative AI allow us to visually describe fashion‘s future now.

There are four main factors to consider for marketers to see if AI can assist. Marketers need to ask if the task is data-driven, predictive, repetitive or generative.

Ultimately, creativity drives brand momentum.

Sound design, with its ability to evoke powerful emotions and enhance storytelling, undoubtedly holds a special place in the realm of media content.

Once you’re absorbed in the creative process, everything else falls by the wayside in service of your creative effort.

Spending time holding, touching, and examining a random object can help you get more descriptive with your writing and break through writer’s block.

Creativity loves company.

Madanmohan Rao is Co-founder of MXR.world, and author of 15+ books on innovation, knowledge management, and digital transformation. He can be followed on LinkedIn and Twitter.